Jaime Rupert

Jaime’s 25-year career in strategic communication and crises management has spanned the domains of the Olympics, DNA sequencing, life sciences, healthcare, politics, cancer research and funding. Her impressive track record in solving large scale and immediate problems, has given her a unique perspective on the role of thinking differently, when it comes to intractable problems.

After a first trip to South Africa in February 2017, and her subsequent 20 trips, Jaime’s life was forever changed, as her heart and mind were pulled to the plight of the Rhino, on its path to extinction. Jaime believes that we need to borrow from and graft elements of proven models of dealing with impossible challenges, if we are to successfully engage with those forces that have declared war on the animals in Africa.