This hilarious ad campaign encourages customers to send plastic bottles back to PepsiCo and Coca-Cola since ‘they must really, really love plastic.’
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According to a 2020 report by Break Free From Plastic, Coca-Cola and PepsiCo are 2 of the top offenders globally when it comes to plastic waste.
If you buy a case of Liquid Death Mountain Water, the company will send you a pack of 10 prepaid shipping labels, which you can slap onto an empty plastic bottle, toss in a mailbox, and return to the manufacturer.
See a full list of brands owned by PepsiCo and Coca-Cola: go.nowth.is/LiquidDeath
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